clipped from: www.commondreams.org Earlier this month, a blogger named Brad fired a virtual salvo at Jeffrey Smith, the author of "Seeds of Deception" and one of the most vocal crusaders against genetically modified foods.
In a 600-word post, Brad questioned the credibility of an online petition on Smith's website, urging the administration of President Barack Obama to require labeling of biotech foods. He called the petition "sheer political theater" and prodded the activist for purportedly being a yogic flying instructor.
The company's blog, Monsanto According to Monsanto, made its debut Feb. 10, and it is the company's latest tool to engage critics on hot-button issues such as food labeling. The title spoofs a documentary by French journalist Marie-Monique Robin that has been viewed more than 47,000 times on YouTube.
Monsanto similarly appears to be trying to steer discussion about critical issues to its blog so it's easier to influence the debate, Barnes said.